For manufacturers of modular devices will be difficult to explain to people this new type of technology. Manufacturers will have to develop intense advertising campaigns and develop appropriate locations in the stores to help customers in the early stages of acquisition / configuration.
Before arriving on the market several problems need to be solved regarding weight and autonomy.
The connection interfaces of the various modules are still not comparable to the current smartphones. The first modular smartphone models will be heavy and with reduced autonomy.
The economic aspect represents another risk of failure of this new type of technology.
The customer (not the super enthusiast nerd) really need a so complex phone? Currently, a mid range smartphone already meets most customers’ needs (Internet, social networks, games, photos).
A mid range smartphone has a relatively low cost (less than $ 250) so, is no longer affordable keep it for at least a couple of years and then replace it completely with a better model?
Currently isn’t still known the price of a single module, but we can assume an average cost of $ 50. To give an example, to update a modular smartphone with a new screen, new camera, new processor and eventually a new battery, the customer could spend about $ 200. Now a high-end smartphone doesn’t cost more than $ 250 (for ex. One plus one smartphone) and one mid-range around $ 200 (Motorola Moto G 2014). The convenience of a modular smartphone might not be so high as Google wants us to believe.
We hope all these problems will be solved when the first products will arrive on the market .